Zian Lu

A dedicated designer with a focus on typography and brand identity, based in Shanghai, China. 

Previously worked at United Design Lab & Envision Design Lab.

Partner & Art Director of Rela®
















































Fuelup

  • Brand Identity

  • CD: Zian Lu/Lingfeng Liu
  • D: Zian Lu/Lingfeng Liu
  • MD: Zhanhong Huang
A complete brand identity system and booking experience for the yoga and wellness brand Fuel up. Unlike traditional yoga, Fuel up enters the space with a high-energy approach—reshaping the flow of both body and mind through rhythm, movement, and momentum.
Fuel up is more than stretching and balance. It’s not about chasing the difficulty of poses, but an energizing release driven by music and breath.
Ignite your flow. Sweat harder. Link smoother. Recharge to full.
Fuel up — 50-minute Athletic Yoga with Rhythmic Music & Beats.